Style de citation APA (7e éd.)

Kumar, V., Stewart, D. W., & Malhotra, N. K. (2021). Marketing accountability for marketing and non-marketing outcomes. Emerald Publishing Limited.

Style de citation Chicago (17e éd.)

Kumar, V., David W. Stewart, et Naresh K. Malhotra. Marketing Accountability for Marketing and Non-marketing Outcomes. Bingley, U.K.: Emerald Publishing Limited, 2021.

Style de citation MLA (8e éd.)

Kumar, V., et al. Marketing Accountability for Marketing and Non-marketing Outcomes. Emerald Publishing Limited, 2021.