Developing digital marketing : relationship perspectives /

Developing Digital Marketing: Relationship Perspectivesprovides a holistic perspective about the role of digital marketing in the global economy, helping readers to understand the shift from traditional marketing to more novel and innovative forms.

Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Thaichon, Park (Editor), Ratten, Vanessa (Editor)
Format: Electronic eBook
Language:Inglés
Published: Bingley, UK : Emerald Publishing Limited, 2021.
Edition:First edition.
Subjects:
Internet marketing.
Marketing sur Internet.
Internet: general works.
Computers, Internet > General.
Marketing
Online Access:Texto completo

Internet

Texto completo

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