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Aesthetics and Style in Strategy

This book contains an Open Access chapter Scholarship in management and strategy is paying increasing attention to the domain of aesthetics. Companies routinely make aesthetic choices and there is growing recognition that aesthetic considerations are fundamental for successful performance in competi...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Cattani, Gino (Editor), Ferriani, Simone (Editor), Godart, Frédéric (Editor), Sgourev, Stoyan V. (Editor)
Format: Electronic eBook
Language:Inglés
Published: Bingley, UK : Emerald Publishing Limited, 2021.
Series:Advances in strategic management
Subjects:
Online Access:Texto completo