Customer experience innovation : how to get a lasting market edge /

This book outlines innovative processes used to research, conceive and develop innovations in the Customer eXperience (CX) space for both large and small companies.

Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Dew, Robert (Author), Allen, Cyrus (Author)
Format: Electronic eBook
Language:Inglés
Published: Bingley, UK : Emerald Publishing Limited, 2018.
Edition:First edition.
Subjects:
Consumer satisfaction.
Customer relations.
Consumer Behavior
Consommateurs > Satisfaction.
Sales & marketing.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
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