Post-war Industrial Media Culture in Sweden, 1945-1960 : New Faces, New Values /

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During the 1950s, companies aiming for international markets demanded new theories and methods of communication. Ideas regarding cybernetics, systems analysis, new accounting practices, and budgetary principles as well as theories of information, communication, marketing, public relations, and organ...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Björkin, Mats (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Baltimore, Maryland : Project Muse, 2021
Collection:Film culture in transition.
Book collections on Project MUSE.
Sujets:
Electronic office machines > Social aspects > Sweden > History > 20th century.
Business communication > Technological innovations > Sweden > History > 20th century.
Business communication > Social aspects > Sweden > History > 20th century.
Mass media > Technological innovations > Sweden > History > 20th century.
Mass media > Social aspects > Sweden > History > 20th century.
Electronic books.
Accès en ligne:Texto completo
Table des matières:
  • The housewife, film, television, and the quiz show nerd
  • Film and Swedish industry in the world
  • Intermission : a substitute for an industrial film theory
  • Meetings for trading ideas and goods, new and old
  • The new face.

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