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Preventing Crises at Your University : The Playbook for Protecting Your Institution's Reputation /

"Unlike almost any other sector of the economy, in higher education, an institution's value lies not in any one or more products or services but in an intangible asset commonly referred to as its "reputation." The goal of this book is to explore concepts around reputation and rep...

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Détails bibliographiques
Auteur principal: Barker, Simon, 1969- (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Baltimore : Johns Hopkins University Press, 2021.
Collection:Book collections on Project MUSE.
Sujets:
Accès en ligne:Texto completo

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