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How to Win an Argument : An Ancient Guide to the Art of Persuasion /

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct--and often floundering or failing as a result--we'd win...

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Bibliographic Details
Main Author: Cicero, Marcus Tullius (Author)
Other Authors: May, James M. (Editor, Translator)
Format: Electronic eBook
Language:Inglés
Latín
Published: Oxford : Princeton University Press, 2016.
Series:Book collections on Project MUSE.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Cicero's life: a brief sketch
  • How to win an argument
  • The origins of eloquent and persuasive speech
  • The parts of rhetoric or the activities of the orator
  • The value of imitating good models of speaking
  • The value of writing to prepare for effective speaking
  • The requirements and education of the ideal speaker
  • Latin texts.