Saving Community Journalism : The Path to Profitability /

"America's community newspapers have entered an age of disruption. Towns and cities continue to need the journalism and advertising so essential to nurturing local identity and connection among citizens. But as the business of newspaper publishing collides with the digital revolution, and...

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Détails bibliographiques
Auteur principal: Abernathy, Penelope Muse, 1951- (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Chapel Hill : The University of North Carolina Press, [2014]
Collection:Book collections on Project MUSE.
Sujets:
Newspaper publishing.
Community newspapers.
BUSINESS & ECONOMICS > Industries > Media & Communications.
LANGUAGE ARTS & DISCIPLINES > Journalism.
BUSINESS & ECONOMICS > Industries > Media & Communications Industries.
Entreprises de presse > États-Unis.
Journaux communautaires > États-Unis.
Newspaper publishing > United States.
Community newspapers > United States.
United States.
Electronic books.
Accès en ligne:Texto completo
Table des matières:
  • I. Creating a snew strategy
  • II. Implementing a new strategy
  • III. The new world order.

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