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Indian Spectacle : College Mascots and the Anxiety of Modern America /

"In recent decades U.S. colleges and universities have been prone to changing athletic conference affiliations, seeking increased public prestige, building fan bases, and, of course, growing revenues. Such moves are driven by a very realistic set of calculations: in 2010 the collective revenue...

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Detalles Bibliográficos
Autor principal: Guiliano, Jennifer (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Brunswick, New Jersey : Rutgers University Press, [2015]
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo

MARC

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035 |a (OCoLC)920467042 
040 |a MdBmJHUP  |c MdBmJHUP 
100 1 |a Guiliano, Jennifer,  |e author. 
245 1 0 |a Indian Spectacle :   |b College Mascots and the Anxiety of Modern America /   |c Jennifer Guiliano. 
264 1 |a New Brunswick, New Jersey :  |b Rutgers University Press,  |c [2015] 
264 3 |a Baltimore, Md. :  |b Project MUSE,   |c 2015 
264 4 |c ©[2015] 
300 |a 1 online resource (194 pages):   |b illustrations ; 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 0 |a Critical issues in sport and society 
505 0 |a Introduction -- King football and game-day spectacle -- An Indian versus a Colonial legend -- And the band played narratives of American expansion -- The limitations of halftime spectacle -- Student investment in university identities -- Indian bodies performing athletic identity -- Conclusion. 
520 |a "In recent decades U.S. colleges and universities have been prone to changing athletic conference affiliations, seeking increased public prestige, building fan bases, and, of course, growing revenues. Such moves are driven by a very realistic set of calculations: in 2010 the collective revenue of the fifteen highest-grossing teams in Division I of the National Collegiate Athletic Association (NCAA) topped one billion dollars, a hefty figure that does not even take into account the revenue generated by the sales of university-related apparel and athletic gear. Expressions of team allegiance, particularly the display of sports mascots, are a visual expression of this American obsession with collegiate sport. In American Spectacle, historian Jennifer Guiliano investigates the role of sports mascots in the big business of American college football in order to connect mascotry to twentieth-century expressions of community identity, individual belonging, stereotyped imagery, and cultural hegemony. To do so, she historicizes the creation and spread of mascots and university identities as something bound up in the spectacle of halftime performance, the growth of collegiate competition, the anxiety of middle-class masculinity, and the commercialization of athletics in the first two decades of the twentieth century"--  |c Provided by publisher. 
588 |a Description based on print version record. 
650 7 |a Sports team mascots  |x Social aspects.  |2 fast  |0 (OCoLC)fst01130778 
650 7 |a Indians of North America  |x Social conditions.  |2 fast  |0 (OCoLC)fst00969904 
650 7 |a Indians as mascots.  |2 fast  |0 (OCoLC)fst00969417 
650 7 |a SOCIAL SCIENCE  |x Sociology  |x General.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Ethnic Studies  |x Native American Studies.  |2 bisacsh 
650 6 |a Équipes sportives  |x Mascottes  |x Aspect social  |z États-Unis. 
650 6 |a Indiens d'Amerique (Mascottes) 
650 0 |a Indians of North America  |x Social conditions  |y 20th century. 
650 0 |a Sports team mascots  |x Social aspects  |z United States. 
650 0 |a Indians as mascots. 
651 7 |a United States.  |2 fast  |0 (OCoLC)fst01204155 
655 7 |a Electronic books.   |2 local 
710 2 |a Project Muse.  |e distributor 
830 0 |a Book collections on Project MUSE. 
856 4 0 |z Texto completo  |u https://projectmuse.uam.elogim.com/book/41961/ 
945 |a Project MUSE - Custom Collection 
945 |a Project MUSE - 2015 Native American and Indigenous Studies 
945 |a Project MUSE - 2015 Global Cultural Studies 
945 |a Project MUSE - 2015 Complete