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Brewed in Japan : The Evolution of the Japanese Beer Industry /

Bibliographic Details
Main Author: Alexander, Jeffrey W. (Jeffrey William), 1972- (Author)
Format: Electronic eBook
Language:Inglés
Published: Toronto : UBC Press, [2013]
Series:Book collections on Project MUSE.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Foreign influences : the origins of Japan's beer brewing industry, 1868-1906
  • Keeping up appearances : maintaining beer's German authenticity, 1906-36
  • Brewing self-sufficiency : beer, empire, and the wartime command economy, 1937-45
  • "The taste of home" : beer as postwar Japanese commodity, 1945-72
  • Learning from Japan : "Orion beer" and Okinawan consumer identity, 1945-72
  • Indigenous brews : innovation, entrepreneurship, and beer's continuing evolution since the 1970s.