The Art of Prestige : The Formative Years at Knopf, 1915-1929 /
"In the American book trade, Alfred A. Knopf, Inc., and its inimitable logo featuring a borzoi wolfhound have come to signify the pinnacle of prestigious publishing. Launched in 1915 by a dynamic twenty-two-year-old and his refined fiancee, Blanche Wolf, the firm soon developed a reputation for...
| Autor principal: | |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Amherst :
University of Massachusetts Press,
[2014]
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| Colección: | Book collections on Project MUSE.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Educating a future publisher
- Apprenticeships and partnerships
- The Borzoi abroad
- Producing American literature
- Distinctive by design
- Bookselling and the Borzoi
- A majestic brand.


