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Political Polling in the Digital Age : The Challenge of Measuring and Understanding Public Opinion /

"The 2008 presidential election was a 'perfect storm' for pollsters. A significant portion of the population had exchanged their landlines for cellphones, which made them harder to survey. Additionally, a potential Bradley effect, in which white voters misrepresent their intentions of...

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Détails bibliographiques
Autres auteurs: Goidel, Robert K., 1967-
Format: Électronique eBook
Langue:Inglés
Publié: Baton Rouge, La. : Louisiana State University Press, 2011.
Collection:Book collections on Project MUSE.
Sujets:
Accès en ligne:Texto completo

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