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Twain's Brand : Humor in Contemporary American Culture /
Samuel L. Clemens lost the 1882 lawsuit declaring his exclusive right to use "Mark Twain" as a commercial trademark, but he succeeded in the marketplace, where synergy among his comic journalism, live performances, authorship, and entrepreneurship made "Mark Twain" the premier na...
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| Format: | Electronic eBook |
| Language: | Inglés |
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Jackson [Mississippi] :
University Press of Mississippi,
2012.
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| Series: | Book collections on Project MUSE.
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| Online Access: | Texto completo |