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Creatures of Politics : Media, Message, and the American Presidency /

It's a common complaint that a presidential candidate's style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate's every slip, gaffe, and peccadillo. This book explores political communication in American presidential pol...

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Detalles Bibliográficos
Autores principales: Lempert, Michael (Autor), Silverstein, Michael, 1945-2020 (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bloomington, Ind. : Indiana University Press, 2012.
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo

MARC

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264 4 |c ©2012. 
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505 0 |a Introduction: "message" is the medium -- Getting it "ju -- st right!" -- Addressing "the issues" -- Ethno-blooperology -- Unflipping the flop -- The message in hand -- What goes around. 
520 |a It's a common complaint that a presidential candidate's style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate's every slip, gaffe, and peccadillo. This book explores political communication in American presidential politics, focusing on what political insiders call ""message."" Message, Michael Lempert and Michael Silverstein argue, is not simply an individual's positions on the issues but the craft used to fashion the creature the public sees as the candidate. Lempert and Silverstein examine some of the revelatory moments i. 
546 |a English. 
588 |a Description based on print version record. 
650 1 7 |a Politici.  |2 gtt 
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650 1 7 |a Politieke communicatie.  |2 gtt 
650 7 |a Rhetoric  |x Political aspects.  |2 fast  |0 (OCoLC)fst01096959 
650 7 |a Presidential candidates  |x Language.  |2 fast  |0 (OCoLC)fst01075711 
650 7 |a Communication in politics.  |2 fast  |0 (OCoLC)fst00870243 
650 7 |a SOCIAL SCIENCE  |x Anthropology  |x Cultural.  |2 bisacsh 
650 7 |a POLITICAL SCIENCE  |x Government  |x National.  |2 bisacsh 
650 6 |a Discours politique  |z États-Unis. 
650 6 |a Communication politique  |z États-Unis. 
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945 |a Project MUSE - 2012 Political Science and Policy Studies