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Measuring the user experience : collecting, analyzing, and presenting UX metrics /
Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third editio...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge, MA, United States :
Morgan Kaufmann,
[2023]
|
| Edición: | Third edition. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Albert, Bill |q (William), |e author. |1 https://isni.org/isni/0000000116477872 | |
| 245 | 1 | 0 | |a Measuring the user experience : |b collecting, analyzing, and presenting UX metrics / |c William (Bill) Albert, Thomas S. (Tom) Tullis. |
| 250 | |a Third edition. | ||
| 264 | 1 | |a Cambridge, MA, United States : |b Morgan Kaufmann, |c [2023] | |
| 264 | 4 | |c �2023 | |
| 300 | |a 1 online resource (xxiv, 352 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 336 | |a still image |b sti |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 500 | |a Previous edition: 2013. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a 1. Introduction to UX; 2. Background; 3. Planning; 4. Performance Metrics; 5. Self-Reported Metrics; 6. Issues-Based Metrics; 7. Eye Tracking (new); 8. Measuring Emotion (new); 9. Combined and Comparative Metrics; 10. Special Topics; 11. Case Studies; 12. Ten Keys to Success. | |
| 520 | 8 | |a Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel. Helps readers learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal and physical, as well as more specialized metrics such as eye-tracking and clickstream data Provides a vendor-neutral examination on how to measure the user experience with websites, digital products, and virtually any other type of product or system Contains new and in-depth global case studies that show how organizations have successfully used metrics, along with the information they revealed Includes a companion site, www.measuringux.com, that has articles, tools, spreadsheets, presentations and other resources that help readers effectively measure user experience- from Publisher | |
| 588 | 0 | |a Online resource; title from PDF title page (ScienceDirect platform, viewed August 15, 2023). | |
| 650 | 0 | |a User interfaces (Computer systems) |x Measurement. | |
| 650 | 0 | |a User interfaces (Computer systems) |x Evaluation. | |
| 650 | 0 | |a Technology assessment. | |
| 650 | 6 | |a Interfaces utilisateurs (Informatique) |0 (CaQQLa)201-0360716 |x �Evaluation. |0 (CaQQLa)201-0379188 | |
| 650 | 6 | |a Technologie |x �Evaluation. |0 (CaQQLa)201-0063983 | |
| 650 | 7 | |a Technology assessment |2 fast |0 (OCoLC)fst01145279 | |
| 650 | 7 | |a User interfaces (Computer systems) |x Evaluation |2 fast |0 (OCoLC)fst01163195 | |
| 700 | 1 | |a Tullis, Tom |q (Thomas), |e author. |1 https://isni.org/isni/0000000117203478 | |
| 775 | 0 | 8 | |i Revision of: |a Tullis, Tom (Thomas). |t Measuring the user experience. |b 2nd ed. |d Waltham, MA : Morgan Kauffmann/Elsevier, �2013 |
| 776 | 0 | 8 | |i Print version: |a Albert, Bill (William). |t Measuring the user experience. |b Third edition. |d Cambridge, MA : Morgan Kaufmann, [2023] |z 9780128180808 |w (OCoLC)1349468128 |
| 856 | 4 | 0 | |u https://sciencedirect.uam.elogim.com/science/book/9780128180808 |z Texto completo |