Cita APA (7a ed.)

Fritz, M., & Berger, P. D. (2015). Improving the user experience through practical data analytics: Gain meaningful insight and increase your bottom line. Morgan Kaufmann, an imprint of Elsevier.

Cita Chicago Style (17a ed.)

Fritz, Mike, y Paul D. Berger. Improving the User Experience Through Practical Data Analytics: Gain Meaningful Insight and Increase Your Bottom Line. Amsterdam ; Boston: Morgan Kaufmann, an imprint of Elsevier, 2015.

Cita MLA (8a ed.)

Fritz, Mike, y Paul D. Berger. Improving the User Experience Through Practical Data Analytics: Gain Meaningful Insight and Increase Your Bottom Line. Morgan Kaufmann, an imprint of Elsevier, 2015.