Public communication and behavior. Volume 1 /

Public Communication and Behavior, Volume 1 covers the study of communicatory behavior that has a public or social character. <br>The book discusses the evaluation of the models used to evaluate television series; the synthesis of 1043 effects of television on social behavior; and tv news, pri...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Comstock, George (George A.) (Editor)
Format: Electronic eBook
Language:Inglés
Published: Orlando : Academic Press, 1986.
Subjects:
Communication > Social aspects.
Communication.
Social psychology.
Misinformation.
Communication
Psychology, Social
Psychologie sociale.
Information.
M&#xFFFD;esinformation.
social psychology.
PSYCHOLOGY > Social Psychology.
Social psychology
Communication > Social aspects
Psychologie
Massenkommunikation
Online Access:Texto completo
Texto completo
Description
Summary:Public Communication and Behavior, Volume 1 covers the study of communicatory behavior that has a public or social character. <br>The book discusses the evaluation of the models used to evaluate television series; the synthesis of 1043 effects of television on social behavior; and tv news, priming, and public evaluations of the president. The text also describes the myth of massive media impact; and the new technique for assessing the impact of mass media violence on real-world aggressive behavior. <br>Social psychologists will find the book invaluable.
Item Description:Includes index.
Physical Description:1 online resource (viii, 319 pages)
Bibliography:Includes bibliographical references at the end of each chapters and index.
ISBN:9781483214214
1483214214
9781483219318
1483219313

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