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R & D and licensing : building value through intellectual assets /

This book explains the principles of research and development (R & D) management in an environment which is open to external sources of technology. Organisations no longer undertake all of their R & D in-house. Increasingly, companies innovate by using a combination of R & D and external...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Comerford, Kieran A., 1944-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford [England] : Chandos Pub., 2007.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Successful innovation
  • Using technology to gain competitive advantage
  • Technology acquisition
  • Idea generation
  • Evaluation of new technologies and projects
  • Market-led R & D project management
  • Intellectual property: patents
  • Copyright, designs and trade marks
  • Assessing competitors' intellectual property
  • Building intellectual assets
  • Contractual issues
  • Licensing and technology transfer
  • Technology transfer negotiations
  • Commercial exploitation issues.