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Social media security : leveraging social networking while mitigating risk /

Social networks, particularly public ones, have become part of the fabric of how we communicate and collaborate as a society. With value from micro-level personal networking to macro-level outreach, social networking has become pervasive in people's lives and is now becoming a significant drivi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Cross, Michael, 1965- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Waltham, MA : Syngress, [2014]
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Cross, Michael,  |d 1965-  |e author. 
245 1 0 |a Social media security :  |b leveraging social networking while mitigating risk /  |c by Michael Cross. 
264 1 |a Waltham, MA :  |b Syngress,  |c [2014] 
300 |a 1 online resource (xi, 328 pages) 
336 |a text  |b txt  |2 rdacontent 
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520 |a Social networks, particularly public ones, have become part of the fabric of how we communicate and collaborate as a society. With value from micro-level personal networking to macro-level outreach, social networking has become pervasive in people's lives and is now becoming a significant driving force in business. These new platforms have provided new approaches to many critical enterprise functions, including identifying, communicating, and gathering feedback with customers (e.g., Facebook, Ning); locating expertise (e.g., LinkedIn); providing new communication platforms (e.g., Twitter); and collaborating with a community, small or large (e.g., wikis). However, many organizations have stayed away from potential benefits of social networks because of the significant risks associated with them. This book will help an organization understand the risks present in social networks and provide a framework covering policy, training and technology to address those concerns and mitigate the risks presented to leverage social media in their organization. The book also acknowledges that many organizations have already exposed themselves to more risk than they think from social networking and offers strategies for "dialing it back" to retake control. Defines an organization's goals for social networking. Presents the risks present in social networking and how to mitigate themExplains how to maintain continuous social networking security 
504 |a Includes bibliographical references and index. 
505 0 |a 1. What is social media? -- 2. Opportunities of social media -- 3. Employment and social media -- 4. Considerations for setting up social media -- 5. Being bold versus being overlooked -- 6. Risks of social media -- 7. The dark side -- 8. Risk management -- 9. Policies and privacy -- 10. Security -- 11. Where do we go from here? 
650 0 |a Online social networks  |x Security measures. 
650 0 |a Online social networks  |x Economic aspects. 
650 0 |a Business communication  |x Technological innovations. 
650 6 |a R�eseaux sociaux (Internet)  |0 (CaQQLa)201-0500106  |x S�ecurit�e  |0 (CaQQLa)201-0373949  |x Mesures.  |0 (CaQQLa)201-0373949 
650 6 |a R�eseaux sociaux (Internet)  |0 (CaQQLa)201-0500106  |x Aspect �economique.  |0 (CaQQLa)201-0374333 
650 6 |a Communication dans l'entreprise  |0 (CaQQLa)201-0036958  |x Innovations.  |0 (CaQQLa)201-0379286 
650 7 |a BUSINESS & ECONOMICS  |x Industrial Management.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Management.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Management Science.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Organizational Behavior.  |2 bisacsh 
650 7 |a Business communication  |x Technological innovations  |2 fast  |0 (OCoLC)fst00842440 
776 0 8 |i Print version:  |z 9781597499866 
856 4 0 |u https://sciencedirect.uam.elogim.com/science/book/9781597499866  |z Texto completo