From science 2.0 to pharma 3.0 : semantic search and social media in the pharmaceutical industry and STM publishing /

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Science 2.0 uses the resources of Web 2.0 to communicate between scientists, and with the general public. Web 3.0, in turn, has brought disruptive technologies such as semantic search, cloud computing and mobile applications into play. The term Pharma 3.0 anticipates the future relationship between...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Basset, Herv�e, Stuart, David (David Patrick) (Author), Silber, Denise (Author), Boutin, Fran�cois (Author)
Format: Electronic eBook
Language:Inglés
Published: Witney, Oxford : Chandos Publishing/Woodhead Publishing Limited, �2012.
Series:Chandos social media series ; 7.
Subjects:
Online social networks.
Science.
Pharmaceutical industry.
Editing.
Publishers and publishing.
Science
Social Networking
Drug Industry
Publishing
R�eseaux sociaux (Internet)
Sciences.
Industrie pharmaceutique.
�Edition.
sciences (philosophy)
publishing.
editing.
science (modern discipline)
SCIENCE > Philosophy & Social Aspects.
Publishers and publishing
Pharmaceutical industry
Editing
Online social networks
Online Access:Texto completo
Table of Contents:
  • Part 1. From science 2.0 (2000-2010) ... ; The web 2.0 revolution and the promise of science 2.0 / David Stuart
  • The state of science 2.0 / David Stuart
  • Part 2. ... And pharma 2.0 ... ; Health 2.0 and beyond / Denise Silber
  • The digital pharma industry / Herv�e Bassett, with contributions from Paul Tunnah and Andrew Spong
  • Part 3. ... to pharma 3.0 (2010- ) ; The semantic search in life sciences / Herv�e Bassett and Fran�cois Boutin
  • Enterprise 2.0 and web 3.0 / Herv�e Bassett
  • The next 3.0 / Herv�e Bassett
  • Conclusion.

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