Entrepreneurial marketing : beyond professionalism to creativity, leadership, and sustainability /

In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the "Father of Modern Marketing," professor Philip Kotler, delivers a groundbreaking and incisive redefinition of entrepreneurial marketing. In the book, some of the marketing secto...

Description complète

Détails bibliographiques
Cote:Libro Electrónico
Auteurs principaux: Kotler, Philip (Auteur), Kartajaya, Hermawan, 1947- (Auteur), Hooi, Den Huan (Auteur), Mussry, Jacky (Auteur)
Autres auteurs: Martin, Eric (Actor) (Narrateur)
Format: Électronique Audio
Langue:Inglés
Publié: [Place of publication not identified] : Ascent Audio, 2023.
Édition:[First edition].
Sujets:
Marketing > Management.
Organizational change.
Decision making.
Strategic planning.
Creative ability in business.
Marketing > Gestion.
Changement organisationnel.
Prise de décision.
Planification stratégique.
Créativité dans les affaires.
decision making.
Creative ability in business
Decision making
Marketing > Management
Organizational change
Strategic planning
Audiobooks
Audiobooks.
Livres audio.
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)

Internet

Texto completo (Requiere registro previo con correo institucional)

Items no disponibles

Informations d'exemplaires de

Documents similaires