The PDMA handbook of innovation and new product development /

"Thank you for purchasing this book. We are delighted and honored to bring you the 4th edition of the PDMA Handbook of Innovation and New Product Development. Our partners at the Product Development and Management Association (PDMA) and Wiley & Sons Publishing are as enthusiastic as we are...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Bstieler, Ludwig (Editor), Noble, Charles H. (Editor)
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2023]
Edition:Fourth edition.
Subjects:
New products > United States > Management > Handbooks, manuals, etc.
Product management > United States > Handbooks, manuals, etc.
Produits commerciaux > États-Unis > Gestion > Guides, manuels, etc.
New products > Management
Product management
United States
Handbooks and manuals
Online Access:Texto completo (Requiere registro previo con correo institucional)

Internet

Texto completo (Requiere registro previo con correo institucional)

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