Using black hat workshops to understand your competitors : how companies use competitive insight exercises to craft a strategic plan that anticipates rivals' moves /
Black hat workshops are a type of competitive insight workshop that can help organizations model how competitors might behave in a particular scenario. The author describes how these sessions can help teams simulate the outcomes of decisions and situations their company will face in the real world t...
| Cote: | Libro Electrónico |
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| Auteur principal: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
[Cambridge, Massachusetts] :
MIT Sloan Management Review,
2023.
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| Édition: | [First edition]. |
| Sujets: | |
| Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |
| Résumé: | Black hat workshops are a type of competitive insight workshop that can help organizations model how competitors might behave in a particular scenario. The author describes how these sessions can help teams simulate the outcomes of decisions and situations their company will face in the real world through role-playing exercises. He also offers a step-by-step guide to conducting black hat workshops to better anticipate competitors’ next moves and develop successful market strategies. |
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| Description: | Reprint #64401. |
| Description matérielle: | 1 online resource (7 pages) |


