APA (7th ed.) Citation

Alvarez, C., & Kwoka, C. (2021). Lean customer development: Build products your customers will buy ([First edition].). Ascent Audio.

Chicago Style (17th ed.) Citation

Alvarez, Cindy, and Chelsea Kwoka. Lean Customer Development: Build Products Your Customers Will Buy. [First edition]. [Place of publication not identified]: Ascent Audio, 2021.

MLA (8th ed.) Citation

Alvarez, Cindy, and Chelsea Kwoka. Lean Customer Development: Build Products Your Customers Will Buy. [First edition]. Ascent Audio, 2021.