Invention in PR /

A handbook for pushing the limits of PR to inventing things, rather than only promoting them. When PR teams live or die on the success or failure of the products and services they support, Invention in PR shows how they can take a stronger hand in their creation. This book says the profession can do...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Ritchie, Adam (Public relations advocate) (Author)
Format: Electronic Audio
Language:Inglés
Published: [Old Saybrook, Connecticut] : Tantor Media, Inc., 2023.
Edition:[First edition].
Subjects:
Creative ability in business.
Branding (Marketing)
Public relations.
Organizational change.
Audiobooks.
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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