Social media communication : concepts, practices, data, law and ethics /

"This updated fourth edition presents a wide-scale, interdisciplinary guide to social media communication. Examining platforms like Facebook, Instagram, Snapchat, TikTok, Twitter and YouTube, the book analyzes social media's use in journalism, public relations, advertising, and marketing....

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Lipschultz, Jeremy Harris, 1958- (Author)
Format: Electronic eBook
Language:Inglés
Published: New York ; London : Routledge, Taylor & Francis Group, 2024.
Edition:Fourth edition.
Subjects:
Social media.
Social networks.
Online social networks.
Social media > Law and legislation.
Social media > Moral and ethical aspects.
Médias sociaux.
Réseaux sociaux.
Réseaux sociaux (Internet)
Médias sociaux > Aspect moral.
social media.
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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