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How to evaluate the impact of corporate purpose /

Corporate purpose will deliver on the promise of a more engaged workforce and more loyal customers only if companies develop the capacity to accurately assess the results of executing their purpose-driven strategy, particularly its social and environmental impact. To accomplish that, they must first...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Busch, Christian (Professor of business) (Author), Hehenberger, Lisa (Author)
Format: Electronic eBook
Language:Inglés
Published: [Place of publication not identified] : MIT Sloan Management Review, 2022.
Edition:[First edition].
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)
Description
Summary:Corporate purpose will deliver on the promise of a more engaged workforce and more loyal customers only if companies develop the capacity to accurately assess the results of executing their purpose-driven strategy, particularly its social and environmental impact. To accomplish that, they must first understand the organization's current impact and shift thinking about ESG performance indicators from tracking inputs to showing evidence of results.
Physical Description:1 online resource (5 pages)
Bibliography:Includes bibliographical references.