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Seeing the unseen : behind Chinese tech giants' global venturing /

"The last decade witnessed the meteoric rise of Chinese tech players, especially the internet firms, which rely on (mobile) internet as the main distribution channel to reach out to hundreds of millions of customers, and use internet-enabled technologies, such as logistics, supply chain managem...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Chen, Guoli (Professor of strategy) (Author), Li, Jianggan (Author)
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2022]
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • The shark versus the crocodile
  • Strategy and tactics of Chinese tech companies
  • Everyone is going global
  • Leadership
  • People
  • Organization
  • Product
  • The inflection point
  • The global Chinese community fills the gaps
  • Connecting the dots
  • Cross pollination of global markets.