Churn analysis. Extracting a customer dataset.

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In the second video of the series, Carl Gold demonstrates module number 2: Extracting a Customer Dataset. The objective of this milestone is: - Having identified customers who were retained and who churned, look at their metrics to figure out what behaviors lead to retention and which lead to churn....

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Bibliographic Details
Call Number:Libro Electrónico
Format: Electronic Video
Language:Inglés
Published: [Place of publication not identified] : Manning Publications, [2022]
Edition:[First edition].
Series:Fighting churn.
Subjects:
Quantitative research > Marketing.
Customer relations > Management > Data processing.
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