Pitch like Hollywood : what you can learn from the high-stakes film industry /

"A clinical psychologist and writer/producer share secrets to overcoming presentation anxiety and crafting the perfect "award-winning" pitch-no matter what industry you work in! From impromptu elevator pitches to full-board presentations, sales and marketing professionals face an &quo...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Desberg, Peter (Author), Davis, Jeffrey (Professor of screenwriting) (Author)
Format: Electronic eBook
Language:Inglés
Published: New York, NY : McGraw Hill, [2022]
Subjects:
Sales presentations.
Business presentations.
Selling.
Persuasion (Psychology)
Business communication.
Motion picture industry > United States > Case studies.
Arguments de vente.
Présentations (Affaires)
Vente.
Communication dans l'entreprise.
Cinéma > Industrie > États-Unis > Études de cas.
selling.
Business communication
Business presentations
Motion picture industry
Sales presentations
Selling
United States
Case studies
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Introduction
  • Pitch Basics
  • The Hollywood Pitch
  • Persuasion: At the Heart of Decision-Making
  • Persuasion Boot Camp
  • Persuasion: Personological Variables
  • The Roots of Pitch Panic
  • The Pitch Panic Cycle
  • Dealing with Pitch Panic Emotionally
  • Changing Your Thoughts
  • Doing Your Homework
  • Post Prep: Making Decisions Based on Your Preparation
  • Creating the Pitch (1)
  • The Setup
  • Creating The Pitch (2)
  • Structuring the Pitch
  • Practice Strategies
  • Displaying Creativity
  • In the Room.

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