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Small business revolution : how owners and entrepreneurs can succeed /

"Part uplifting narrative and part instructional manual, Small Business Revolution explains how SMBs can endure a recession and remake themselves for a post-pandemic marketplace. Using examples from the award-winning TV show of the same name and from Deluxe's 4.5 million customers, entrepr...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McCarthy, Barry C. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, New Jersey : Wiley, [2022]
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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050 0 4 |a HD62.7  |b .M3875 2022 
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100 1 |a McCarthy, Barry C.,  |e author. 
245 1 0 |a Small business revolution :  |b how owners and entrepreneurs can succeed /  |c Barry C. McCarthy. 
264 1 |a Hoboken, New Jersey :  |b Wiley,  |c [2022] 
264 4 |c Ã2022 
300 |a 1 online resource (xiii, 236 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a The Small Business: You are a Very Big Part of America -- Why? Tough Questions, Tough Decisions -- Crucial Numbers -- Concentric Circles -- Getting Visible -- Bringing in Business -- The Craft of Persuasion -- Relationships -- Vulnerabilities -- The Power of Email -- The Right Way to Use Social Media -- Power Tools -- Your Team -- Eyes Wide Open -- Epilogue: When to Abandon the Dream? 
520 |a "Part uplifting narrative and part instructional manual, Small Business Revolution explains how SMBs can endure a recession and remake themselves for a post-pandemic marketplace. Using examples from the award-winning TV show of the same name and from Deluxe's 4.5 million customers, entrepreneurs and small business owners will learn how to manage cash flow in a recession, navigate payroll costs in a turbulent time, adjust to new customer buying experiences, embrace new revenue and marketing channels, and engage and leverage their community to build back stronger than ever"--  |c Provided by publisher. 
588 |a Description based on online resource; title from digital title page (viewed on October 01, 2021). 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Small business  |x Management. 
650 0 |a Small business  |x Finance. 
650 0 |a Small business  |x Growth. 
650 6 |a Petites et moyennes entreprises  |x Gestion. 
650 6 |a Petites et moyennes entreprises  |x Finances. 
650 6 |a Petites et moyennes entreprises  |x Croissance. 
650 7 |a Small business  |x Finance  |2 fast 
650 7 |a Small business  |x Growth  |2 fast 
650 7 |a Small business  |x Management  |2 fast 
710 2 |a John Wiley & Sons,  |e publisher. 
776 0 8 |i Print version:  |a McCarthy, Barry C.  |t Small business revolution  |d Hoboken, New Jersey : Wiley, [2021]  |z 9781119802648  |w (DLC) 2021034368 
856 4 0 |u https://learning.oreilly.com/library/view/~/9781119802648/?ar  |z Texto completo (Requiere registro previo con correo institucional) 
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