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Platform Scaling, Fast and Slow
Rapid scaling is a key element of platform strategy, but it is not the best move for all platforms in all markets. Sometimes a more careful, incremental, and slower approach to scaling is better. In studying platform businesses like Airbnb and Uber, the authors found that regulatory complexity and r...
| Main Authors: | , |
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| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
[Erscheinungsort nicht ermittelbar]
MIT Sloan Management Review
2021
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| Edition: | 1st edition. |
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |
| Summary: | Rapid scaling is a key element of platform strategy, but it is not the best move for all platforms in all markets. Sometimes a more careful, incremental, and slower approach to scaling is better. In studying platform businesses like Airbnb and Uber, the authors found that regulatory complexity and regulatory risk are two significant but often neglected factors in the success of platform growth strategies. |
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| Item Description: | Online resource; Title from title page (viewed March 9, 2021). |
| Physical Description: | 1 online resource (9 pages) |