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From impressed to obsessed : 12 principles for turning customers and employees into life-long fans /
"Stop satisfying your customers - and start impressing them - using the strategies of Apple, Costco, Disney, and other industry dominators. If you're aspiring to satisfy your customers, then you're aspiring to mediocrity. That's the fascinating premise of From Impressed to Obsess...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
New York City :
McGraw Hill,
2021.
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| Edition: | 1 Edition. |
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |