Cohan, P. S. (2020). Goliath strikes back: How traditional retailers are winning back customers from ecommerce startups. Apress.
Cita Chicago Style (17a ed.)Cohan, Peter S. Goliath Strikes Back: How Traditional Retailers Are Winning Back Customers from Ecommerce Startups. [Berkeley, CA]: Apress, 2020.
Cita MLA (8a ed.)Cohan, Peter S. Goliath Strikes Back: How Traditional Retailers Are Winning Back Customers from Ecommerce Startups. Apress, 2020.
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