Entrepreneur to millionaire : how to build a highly profitable, fast-growth company and become embarrassingly rich doing it /

"From the entrepreneurial business transformation expert known as America's Revenue Growth® Architect comes a proven explosive growth road map that has driven more than $1 billion in sales and revenue for small companies and tens of billions of dollars for corporations. If you are among th...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Billingsley, Kent
Other Authors: Cuban, Mark
Format: Electronic eBook
Language:Inglés
Published: New York : McGraw-Hill Education, 2021.
Subjects:
Revenue management.
Small business > Growth.
Strategic planning.
Success in business.
Entrepreneurship.
Entrepreneurship
Rentabilité > Gestion.
Petites et moyennes entreprises > Croissance.
Planification stratégique.
Succès dans les affaires.
Entrepreneuriat.
entrepreneurs.
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Cover
  • Title Page
  • Copyright Page
  • Dedication
  • Contents
  • Foreword
  • Acknowledgments
  • Introduction: A Smarter and Faster Path to Entrepreneurial Success
  • Chapter 1: New Will and Different Way
  • Phase I: Revenue Ready
  • Chapter 2: Your Company Genesis: The FMP
  • Chapter 3: Business Modeling
  • Chapter 4: Multiple Revenue Streams
  • Phase II Market Ready
  • Chapter 5: Targeting Your Sweet Spot
  • Chapter 6: Packaging for Value
  • Chapter 7: Power Messaging Tools
  • Chapter 8: Tiered Pricing Strategies
  • Phase III: Go to Market
  • Chapter 9: Marketing Demand Creation
  • Chapter 10: Sales Conversion System
  • Chapter 11: Partnering for Demand
  • Chapter 12: Pipeline Acceleration
  • Phase IV: Own the Market
  • Chapter 13: Blueprinting Optimization
  • Chapter 14: Competitive Dominance
  • Chapter 15: Talent Optimization
  • Chapter 16: From Learning to Implementation
  • Appendix: Additional Resources
  • Index

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