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Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure /
What keeps great companies winning, year after year, even as yesterday's most hyped businesses fall by the wayside? It's not what you think -- or what you've read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed detailed performance metrics...
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
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[Place of publication not identified] :
Pearson,
2005.
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| Edición: | 1st edition. |
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| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |