Re-inventing customer engagement using machine learning /

"Consumers today are less brand loyal and primarily driven by rewards, benefits and experiences. Constant changing customer preferences and card business economics point to a need for being hyper focused on customer engagement. In this presentation, Visa Consulting & Analytics showcases som...

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Bibliographic Details
Call Number:Libro Electrónico
Format: Electronic Video
Language:Inglés
Published: [Place of publication not identified] : Data Science Salon, 2019.
Subjects:
Consumer satisfaction.
Customer loyalty.
Machine learning.
Consumer Behavior
Consommateurs > Satisfaction.
Consommateurs > Fidélité.
Apprentissage automatique.
Electronic videos.
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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