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Gamification marketing for dummies /

Gamification is the practice of adding elements of gameplay into marketing materials to better engage customers. In Gamification Marketing For Dummies, you'll learn to use this proven strategy to capture the attention of your target markets and boost your results using valuable gamification dat...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Chishti, Zarrar (Author)
Format: Electronic eBook
Language:Inglés
Published: Hoboken, NJ : John Wiley & Sons, [2020]
Series:--For dummies.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)
Description
Summary:Gamification is the practice of adding elements of gameplay into marketing materials to better engage customers. In Gamification Marketing For Dummies, you'll learn to use this proven strategy to capture the attention of your target markets and boost your results using valuable gamification data.
Item Description:Description based upon print version of record.
Physical Description:1 online resource (x, 282 pages) : illustrations
ISBN:1119663989
9781119663980
9781119663997
1119663997