What customers crave : how to create relevant and memorable experiences at every touchpoint /

What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Webb, Nicholas J., 1958- (Author)
Format: Electronic eBook
Language:Inglés
Published: New York : AMACOM, American Management Association, [2017]
Subjects:
Customer services.
Customer relations.
Service à la clientèle.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Customer relations
Customer services
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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