N'Goala, G., Pez-Pérard, V., & Prim-Allaz, I. (2019). Augmented Customer Strategy (1st edition.). Wiley-ISTE.
Chicago Style (17th ed.) CitationN'Goala, Gilles, Virginie Pez-Pérard, and Isabelle Prim-Allaz. Augmented Customer Strategy. 1st edition. Wiley-ISTE, 2019.
MLA (8th ed.) CitationN'Goala, Gilles, et al. Augmented Customer Strategy. 1st edition. Wiley-ISTE, 2019.
Warning: These citations may not always be 100% accurate.