Chargement en cours…
The Upside to Large Competitors /
New research suggests that a smaller company can benefit by making consumers aware that it competes against bigger corporations.
| Auteurs principaux: | , , |
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| Collectivité auteur: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
MIT Sloan Management Review,
2014.
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| Édition: | 1st edition. |
| Sujets: | |
| Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |