Suarez, F., Utterback, J., Von Gruben, P., & Kang, H. (2018). The Hybrid Trap: Why Most Efforts to Bridge Old and New Technology Miss the Mark (1st edition.). MIT Sloan Management Review.
Chicago Style (17th ed.) CitationSuarez, Fernando, James Utterback, Paul Von Gruben, and Hye Kang. The Hybrid Trap: Why Most Efforts to Bridge Old and New Technology Miss the Mark. 1st edition. MIT Sloan Management Review, 2018.
MLA (8th ed.) CitationSuarez, Fernando, et al. The Hybrid Trap: Why Most Efforts to Bridge Old and New Technology Miss the Mark. 1st edition. MIT Sloan Management Review, 2018.
Warning: These citations may not always be 100% accurate.