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The Hard Truth About Business Model Innovation /
"The landscape of failed attempts at business model innovation is crowded -- and becoming more so," observe authors Clayton M. Christensen, Thomas Bartman, and Derek van Bever. In order to change this, the authors argue, executives need to understand that business models develop through pr...
| Autores principales: | , , , |
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| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
MIT Sloan Management Review,
2016.
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| Edición: | 1st edition. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |