The digital transformation playbook : rethink your business for the digital age /

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the wo...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Rogers, David L., 1970- (Author)
Other Authors: Heitsch, Paul (Narrator)
Format: Electronic Audio
Language:Inglés
Published: [Old Saybrook (Conn.)] : Tantor Audio, 2018.
Edition:Unabridged.
Subjects:
Technological innovations > Management.
Information technology > Management.
New products.
Strategic planning.
Innovations > Gestion.
Technologie de l'information > Gestion.
Planification stratégique.
BUSINESS & ECONOMICS > New Business Enterprises.
Downloadable audio books.
Audiobooks.
Livres audio.
Online Access:Texto completo (Requiere registro previo con correo institucional)
Description
Summary:Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.
Physical Description:1 online resource (1 audio file (10 hr., 03 min., 40 sec.))
Playing Time:10:03:40
ISBN:9781977382467
1977382460
9781977392466
1977392466

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