APA (7th ed.) Citation

Michelman, P. (2018). Key words for digital transformation: Adobe, the Silicon Valley stalwart, has transformed itself, and expanded its sources of revenue and market share, by embracing technologies that could have put it out of business. MIT Sloan Management Review.

Chicago Style (17th ed.) Citation

Michelman, Paul. Key Words for Digital Transformation: Adobe, the Silicon Valley Stalwart, Has Transformed Itself, and Expanded Its Sources of Revenue and Market Share, by Embracing Technologies That Could Have Put It Out of Business. [Cambridge, Massachusetts]: MIT Sloan Management Review, 2018.

MLA (8th ed.) Citation

Michelman, Paul. Key Words for Digital Transformation: Adobe, the Silicon Valley Stalwart, Has Transformed Itself, and Expanded Its Sources of Revenue and Market Share, by Embracing Technologies That Could Have Put It Out of Business. MIT Sloan Management Review, 2018.