Kerpen, D., Greenbaum, M., Berk, R. E., & Kerpen, C. (2019). Likeable social media: How to delight your customers, create an irresistible brand, and be generally amazing on all social networks that matter (Revised and expanded third edition.). McGraw-Hill Education.
Cita Chicago Style (17a ed.)Kerpen, Dave, Michelle Greenbaum, Robert E. Berk, y Carrie Kerpen. Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on All Social Networks That Matter. Revised and expanded third edition. New York: McGraw-Hill Education, 2019.
Cita MLA (8a ed.)Kerpen, Dave, et al. Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on All Social Networks That Matter. Revised and expanded third edition. McGraw-Hill Education, 2019.