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Small business for dummies /
The leading resource for starting and running any small business. Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies provides authoritative guidance on every aspect of starting and growing your business, from financing...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley & Sons, Inc.,
[2018]
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| Edición: | 5th edition. |
| Colección: | --For dummies.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Part 1. Getting Started with Small Business
- Is Small Business for You?
- Laying your personal financial foundation
- Finding your niche - First things first: crafting your business plan
- Making financing, ownership, and organizational decisions
- Part 2. Buying an existing business
- Exploring buying a business
- Finding the right business to buy
- Evaluating a business to buy
- Negotiating terms and sealing the deal
- Part 3. Running a successful small business
- The owner's responsibilities in the start-up and beyond
- Marketing: products, pricing, distribution, promotion, and sales
- Tapping technology
- Keeping your customers loyal
- Managing profitability and cash
- Learning from the experiences of others
- Part 4. Keeping for business in business
- Finding and keeping superstar employees
- Providing employee benefits
- Handling regulatory and legal issues
- Mastering small-business taxes
- Cultivating a growing business
- Part 5. The part of tens
- Ten mistakes you don't want to make
- Ten tips for small-business success
- Ten ways the 2017 tax reform bill benefits small business.