Cita APA (7a ed.)

King, A. B. (2017). Conversion rate optimization. O'Reilly.

Cita Chicago Style (17a ed.)

King, Andrew B. Conversion Rate Optimization. [Place of publication not identified]: O'Reilly, 2017.

Cita MLA (8a ed.)

King, Andrew B. Conversion Rate Optimization. O'Reilly, 2017.