Cargando…
Researching UX : analytics /
Good UX is based on evidence. Qualitative evidence, such as user testing and field research, can only get you so far. To get the full picture of how users are engaging with your website or app, you'll need to use quantitative evidence in the form of analytics. This book will show you, step by s...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Collingwood, Victoria, Australia :
Sitepoint,
[2017]
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000Ii 4500 | ||
|---|---|---|---|
| 001 | OR_ocn971255770 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr unu|||||||| | ||
| 008 | 170203s2017 vraa o 000 0 eng d | ||
| 040 | |a UMI |b eng |e rda |e pn |c UMI |d IDEBK |d COO |d OCLCQ |d YDX |d MERUC |d CUV |d TEFOD |d OCLCQ |d REB |d OCLCF |d UOK |d CEF |d KSU |d VT2 |d OCLCQ |d DEBBG |d WYU |d C6I |d UAB |d UKAHL |d CNCEN |d HS0 |d OCLCO |d OCLCQ |d OCLCA |d OCLCO | ||
| 019 | |a 970389806 |a 1227636000 | ||
| 020 | |a 9781492019213 |q (electronic bk.) | ||
| 020 | |a 1492019216 |q (electronic bk.) | ||
| 020 | |a 9781492018414 |q (electronic bk.) | ||
| 020 | |a 1492018414 |q (electronic bk.) | ||
| 020 | |z 9780994347077 | ||
| 020 | |z 9781492018391 | ||
| 029 | 1 | |a GBVCP |b 897167252 | |
| 029 | 1 | |a AU@ |b 000067105270 | |
| 035 | |a (OCoLC)971255770 |z (OCoLC)970389806 |z (OCoLC)1227636000 | ||
| 037 | |a CL0500000827 |b Safari Books Online | ||
| 037 | |a E2342DDE-5B7F-4154-B4DB-328A68C3F041 |b OverDrive, Inc. |n http://www.overdrive.com | ||
| 050 | 4 | |a QA76.9.H85 | |
| 082 | 0 | 4 | |a 004/.019 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Hay, Luke, |e author. | |
| 245 | 1 | 0 | |a Researching UX : |b analytics / |c by Luke Hay. |
| 246 | 3 | |a Researching user experience analytics | |
| 264 | 1 | |a Collingwood, Victoria, Australia : |b Sitepoint, |c [2017] | |
| 264 | 4 | |c ©2017 | |
| 300 | |a 1 online resource (161 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a Good UX is based on evidence. Qualitative evidence, such as user testing and field research, can only get you so far. To get the full picture of how users are engaging with your website or app, you'll need to use quantitative evidence in the form of analytics. This book will show you, step by step, how you can use website and app analytics data to inform design choices and definitively improve user experience. Offering practical guidelines, with plenty of detailed examples, this book covers: why you need to gather analytics data for your UX projects getting set up with analytics tools analyzing data how to find problems in your analytics using analytics to aid user research, measure and report on outcomes. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Human-computer interaction. | |
| 650 | 0 | |a User interfaces (Computer systems) | |
| 650 | 0 | |a User-centered system design. | |
| 650 | 0 | |a Web sites |x Design. | |
| 650 | 0 | |a Application software |x Design. | |
| 650 | 0 | |a Web usage mining. | |
| 650 | 6 | |a Interfaces utilisateurs (Informatique) | |
| 650 | 6 | |a Conception participative (Conception de systèmes) | |
| 650 | 6 | |a Sites Web |x Conception. | |
| 650 | 6 | |a Analyse du comportement des internautes. | |
| 650 | 7 | |a Human-computer interaction |2 fast | |
| 650 | 7 | |a User-centered system design |2 fast | |
| 650 | 7 | |a User interfaces (Computer systems) |2 fast | |
| 650 | 7 | |a Web sites |x Design |2 fast | |
| 650 | 7 | |a Web usage mining |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Hay, Luke. |t Researching UX : analytics. |d Melbourne, Victoria : SitePoint, 2017 |z 9780994347077 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9781492018391/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a Askews and Holts Library Services |b ASKH |n AH32344454 | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH32320579 | ||
| 938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n cis37449671 | ||
| 938 | |a YBP Library Services |b YANK |n 13400943 | ||
| 938 | |a YBP Library Services |b YANK |n 13399538 | ||
| 994 | |a 92 |b IZTAP | ||