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Designing and developing analytics-based data products : an increasing number of companies are creating products that combine data with analytical capabilities : creating an effective development process for these data products requires following well-established steps - and adding a few new ones, too /

Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Davenport, Thomas H., 1954- (Author), Kudyba, Stephan, 1963- (Author)
Format: Electronic eBook
Language:Inglés
Published: [Cambridge, Massachusetts] : MIT Sloan Management Review, 2016.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)